Graphical user presentation, Inbound/outbound CTI features, Screen pop with DNIS and ANI, Development toolkit Remote agent support, Multiple blended campaigns, Customer Service and Care, Contact management,

We can oversimplify the value of CRM systems by defining CRM as a technology that provides the following services:

• the aggregation of data to create a single, accessible source (whether physical or virtual),
• the analysis and presentation of that data as usable information by individuals doing strategic planning or executing strategic sales/marketing initiatives, and
• tools and information to provide front-line personnel - or systems - that are interacting with customers and prospects the ability to make timely, educated decisions that benefit both the customer and company.